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Writer's pictureKen Lubin

Episode #131- Ian Adamson- World Champion Adventure Racer/World Record Holder/Entrepreneur










Ian started racing as a young age group cyclist in 1973 and in sports governance at the Univeristy of Sydney in 1984. From 1996 to 2006 he accumulated 10 world championship wins, 25 world championship podium finishes and Gold, Silver and Bronze medals at the ESPN X-Games. He is a three time Guinness world record holder for endurance kayaking (262 miles in 24 hours) and current Ninja OCR age group world record holder. He was a founding member of Team Nike, the world's most successful adventure racing team, featured on the Eco-Challenge and other television shows from 1995 through 2007.

From a corporate perspective Ian spent ten years in the implantable medical device industry, where he started Reflex Medical Products, and continued as COO for five years. In 1996 he started his own project management consulting business adding event and television production in 1999.

In 2001 Ian partnered with television producers who had supervised Mark Burnett’s Eco-Challenge and Survivor and continues to work in the television industry as a producer, director, host and talent.

Currently Ian is President of World OCR, the Fédération Internationale de Sports d’Obstacles (FISO). World OCR is the world governing body for obstacle course racing (OCR) and related disciplines.

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